2210 Strategic Management

THE TASK: Choose one of the following tools and use it to analyse one aspect of the Australia Post case: 1. Five forces analysis 2. Value chain analysis 3. VRIO framework Write a short evaluation of Australia Post’s capacity to succeed, or not, in the future based on your analysis. Reflect on the shortcomings of your analysis given the use of one particular tool and suggest other tools that could have been used and how they would have complemented your analysis. The report is an opportunity to analyse a case and to hone your skills in report writing. These sections should be linked together so the report is an integrated and compelling analytical argument that leads to your evaluation and critical reflections.